![]() ![]() Over time, though, iMessage has evolved with more features. ![]() Another big perk was that it brought messaging to other iOS devices, including the iPad and iPod Touch. If iMessage wasn’t available, whether that meant you didn’t have a stable data connection or were texting someone without iMessage, the app would automatically fall back to SMS/MMS. The original selling point for iMessage was the ability to send messages without being charged, and higher quality when sending pictures and videos. IMessage came as a solution to that problem, offering messaging over Wi-Fi or data using the same old phone number. Those messages, too, came with charges from your carrier and complicated plans to manage the cost. At the time, SMS and MMS ruled the industry, with trillions of text messages sent every year in the US alone. ![]()
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